Ken McArthur

About Ken McArthur

Ken McArthur is the founder of ConnectLab.live, an AI relationship-intelligence and warm-intro platform that helps founders who are raising find the funds that fit and the people who can introduce them, and helps fund managers connect with the founders they back. He was recently accepted into Harvard Business School Foundry. He also writes Raise Smarter, a daily newsletter on what's really moving in early-stage fundraising. Ken challenges us to realize we ALL have an impact, whether we want to or not, on thousands of people we touch in our day-to-day lives, and he shows that simple things make a HUGE difference. ConnectLab.live grew out of that belief. Connection is the currency of the 21st Century, and the right introduction can change a company's future. Long before ConnectLab, Ken was the popular host of live events that brought together top-level marketers, entrepreneurs, business owners, corporations and non-profit organizations to build multi-million dollar joint venture relationships. He has managed product launches ranked in the top 400 sites on the Internet and is regularly asked to speak at leading marketing events. He created AffiliateShowcase.com, a pioneering affiliate program search engine and directory. He also founded the MBS Internet Research Center, which conducted the world's largest survey ever attempted on creating and launching successful information products. Ken was the official mentor for Sterling Valentine as he took his launch from zero to over $100,000 in less than 8 days, a proof of concept documented in Info Product Blueprint. Today he puts that same skill for connecting people and launching ideas to work for founders and the investors who back them.

Ken McArthur Interviews Seth Godin

I had the honor of interviewing Seth for my best-selling book “Impact: How to Get Noticed, Motivate Millions, and Make a Difference in a Noisy World,” and I wanted to share two stories that he told me to help me illustrate how small actions can make a big difference, that I used as the prequel to my book, “The Impact Factor: How Small Actions Change the World.” It was a gift Seth gave me without any expectation it would ever pay off for him. Now I’d like to pass this gift onto you.

Kickstarter Info: How to Set Rewards and Campaign Amounts

KICKSTARTER INFO: I’m kicking around Kickstarter Rewards for the crowdfunding campaign for The Impact Factor movie. In Yancey Strickler’s Creative Mornings presentation, he explains how a project that reaches 30% funding has a 90% chance of being successfully completed, so it’s a good idea to have 30% of your rewards […]

Top 10 Email Subject Lines

Hey Folks, WAY back at the start of 2009, I ranked every single headline that I wrote in 2008 for open rate percentage. I thought you might be interested in the results. Here are the top 10 Open Rate E-Mail Subject Lines for 2008: [firstname], here’s your results [firstname], Unbelieveable! […]