Little Things

So, I’m in San Diego at the Impact Event and one big name marketer is telling me about how he increased his business 50 percent since he talked to another marketer when they were together at my event in Baltimore six months ago.
 
It was just a simple thing. Something you and I could do if we really sat down and took the time and put in the work.
 
Do it and then test it. Refine it and do it again.
 
Now for this guy, the result was HUGE. Game Changing.
 
But, it was just a short conversation. “This is what’s working for me right now.”
 
When people ask me is it worth it to come to live events, I think about things like this. Just one little idea and a bunch of elbow grease that’s all it took to make a BIG jump in the bottom-line.
 
Now that marketer had something to sell, he had an audience and he had conversion BEFORE he got to the event. He’s been in the business for over a decade, he’s one of the best marketers I know and has had massive success, so you would THINK that he already knew more than enough.
 
What could he possibly learn by coming to one of my events?
 
One idea, worth … well, big bucks.
 
For you it might not be worth as much. If you doubled your net profits, it might not be worth millions.
 
But, if you doubled your profits, it might give you more freedom. It might give you more peace and it might give you more hope.
 
And that’s a big thing.
 
Coming to a live event isn’t just about being there with amazing people. It’s about the small things that change your life.
 
If you aren’t there, you can’t experience it.
 
When it’s over, it’s over.
 
If he hadn’t showed up, it wouldn’t have happened.
 
Of course, showing up isn’t enough. You have to do something with what you are given.
 
Be the person, who shows up.
 
Be the person, who does something.
 
Be the person, who has significance and makes something better.
 
That’s the Impact Factor at work.
I’d love to see you at the next Impact Event!
http://theimpactevent.com
All the best,

kensignature

Ken McArthur

Best-Selling Author and Producer

KenMcArthur.com
The Impact Factor Movie
The Impact Masterminds
The Impact Action Plan Workshops

P.S. Like I always say, working together, we can do so much more than we can alone.  Here are a few ways I might be able to help.

P.P.S. Here’s the addresses to find me on Twitter and Facebook …

Twitter:
http://twitter.com/KenMcArthur

Facebook:
http://www.facebook.com/pages/Ken-McArthur/20103565427

About Ken McArthur

Ken McArthur is the founder of ConnectLab.live, an AI relationship-intelligence and warm-intro platform that helps founders who are raising find the funds that fit and the people who can introduce them, and helps fund managers connect with the founders they back. He was recently accepted into Harvard Business School Foundry. He also writes Raise Smarter, a daily newsletter on what's really moving in early-stage fundraising. Ken challenges us to realize we ALL have an impact, whether we want to or not, on thousands of people we touch in our day-to-day lives, and he shows that simple things make a HUGE difference. ConnectLab.live grew out of that belief. Connection is the currency of the 21st Century, and the right introduction can change a company's future. Long before ConnectLab, Ken was the popular host of live events that brought together top-level marketers, entrepreneurs, business owners, corporations and non-profit organizations to build multi-million dollar joint venture relationships. He has managed product launches ranked in the top 400 sites on the Internet and is regularly asked to speak at leading marketing events. He created AffiliateShowcase.com, a pioneering affiliate program search engine and directory. He also founded the MBS Internet Research Center, which conducted the world's largest survey ever attempted on creating and launching successful information products. Ken was the official mentor for Sterling Valentine as he took his launch from zero to over $100,000 in less than 8 days, a proof of concept documented in Info Product Blueprint. Today he puts that same skill for connecting people and launching ideas to work for founders and the investors who back them.

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