Ken McArthur


Kickstarter Info: How to Set Rewards and Campaign Amounts

KICKSTARTER INFO: I’m kicking around Kickstarter Rewards for the crowdfunding campaign for The Impact Factor movie. In Yancey Strickler’s Creative Mornings presentation, he explains how a project that reaches 30% funding has a 90% chance of being successfully completed, so it’s a good idea to have 30% of your rewards […]


Top 10 Email Subject Lines

Hey Folks, WAY back at the start of 2009, I ranked every single headline that I wrote in 2008 for open rate percentage. I thought you might be interested in the results. Here are the top 10 Open Rate E-Mail Subject Lines for 2008: [firstname], here’s your results [firstname], Unbelieveable! […]


PERSONAL UPDATE …

It’s been an “interesting” summer.

I think that’s true for most people. Life is full of challenges, adventures and constant change.

We always “think” that life will be like it is right now forever and of course it never stays that way.


I almost decided not to tell you … 3

According to Tony Robbins … “When you talk about something, it’s a dream. When you envision it, it’s exciting. When you plan it, it’s possible. When you schedule it, it’s real.”