What I Really Think


A Friend Asked Me To Warn You … 2

Hey Folks, Two of my close friends had an argument and it’s sad.  They don’t agree on some things and those things are important to them.  That means that things probably won’t be the same between them. This happens all the time, but today … You are going to be […]


Lessons Learned in Pigeon Forge

Shopping … I will tell you about a couple of things that I noticed a few years ago when I spent a couple of solid days going through gift shops in the Great Smoky Mountains of Tennessee. I think they might help you see yourself in the marketing world. I’m […]


The Core Elements of Building a Seven Figure Business

The best way that I know to have impact is to focus on key actions that directly impact the core elements of a process. There’s no word in the English language for what I want to express so I’ve made one up. Let’s call that impact the “coreaction factor” and […]


Lasting Art

The creation of art is hard, but I’m one hundred percent sure I can accomplish it from time to time.   I’ve completely re-booted my career countless times creating art in various forms.   As a child I started singing. (because that’s what you did in my family.) At 16, […]


“Things I Never Told My Children” 3

I’m sure I demonstrated my “real” values to my kids as they were growing up — good and bad. That’s easy.  We live, they watch and the truth comes out. What I didn’t do was actually tell them what I thought and believed to be true. The truth was, I […]


Take the EVERGREEN 24 hour impact challenge.

It’s time to measure your impact! The reason most people don’t think that they make a difference is because they don’t measure it, so today I’m going to challenge you to do something for the next 24 hours. Get a simple piece of paper. Draw a vertical line down the […]


Expectations

Expectations can cause some of the biggest disappointments in your life. It doesn’t matter what you are expecting, actuality is unlikely to match expectations.


Audience Bias: How to Assess Feedback

Interesting insights today on “Audience Perspective and Feedback”. After recently completing principal filming for the Impact Manifesto Short Film, I quickly did a rough edit and sent a preview to 6 close and respected friends, marketing experts and thought leaders for feedback. The responses were detailed and specific and very […]


What Do You Do When the Reviews Are NOT What You Hoped For? 2

What do you do, when you work really hard on something, run it by the people you respect the most and the reviews are NOT want you hoped for? Getting feedback is an “interesting” exercise. While I don’t believe in the “the masses rule” over individual expression, it’s clear that […]