Marketing


The Passivity Paradox: Why 40% of Professionals Join Networks and Do Nothing (And How You Can Be in the Active 60%)

You’ve joined networking platforms before. You had every intention of engaging. And then you did… nothing. This isn’t a personal failure—it’s a predictable psychological barrier that stops 40% of professionals from ever activating their networks. This article reveals exactly why it happens, and more importantly, the scientifically-proven micro-action strategies that break the cycle. If you’re ready to stop being a passive member and start building the network that creates opportunities, read this now. Your competitors already are.


SOMETHING TO THINK ABOUT: Moments of Excellence.

Every so often, I try to take my expectations up a notch in an endless quest for excellence. The first time I really discovered how far I could take excellence was when William L. Belan, who was on the committee approving the written analysis for my Master’s Project told me […]


If you don’t use it, you lose it.

I’ve been an international speaker for over a decade now and been interviewed hundreds of times on podcasts, radio, and television, but if you don’t use it, you lose it! For the last couple of years, I’ve been turning down interviews and speaking engagements to focus on finishing The Impact […]


I’m about to get a lot of negative feedback.

Why? Because I’m going to be starting to put myself and my biggest project (The Impact Factor Movie) on the firing line. Note: I’m not saying I won’t get lots of positive feedback! I already have received wonderful comments and that won’t stop! Many people are going to LOVE this […]


Season Two – Episode One – Shonda Rhimes, Year Of Yes, and Unconventional Values 2

Behind the scenes of the creation of three movie projects collectively known as The Impact Factor. This episode talks about Shonda Rhimes, and her book “The Year Of Yes”, the instant New York Times bestseller from the creator of Grey’s Anatomy and Scandal and executive producer of How to Get Away With Murder as Shonda shares how saying YES changed her life, the fear of saying yes and unconventional values.


Guidelines for Viral Video Success

THOUGHTS ON VIRAL VIDEOS … Videos (especially viral videos) are HARD. Like most things it’s a good idea to really take a hard look at what has worked with a detached eye and an engaged brain. You can find models that have worked and adapt them to your personal message. […]