If you don’t use it, you lose it.

I’ve been an international speaker for over a decade now and been interviewed hundreds of times on podcasts, radio, and television, but if you don’t use it, you lose it!

For the last couple of years, I’ve been turning down interviews and speaking engagements to focus on finishing The Impact Factor movie.

Last week, I did my first speaking gig in literally years and now I’m about to embark on a new adventure of speaking and interviews talking about the project as we launch the movie over the next few months.

I have to admit, I”m not eager about putting myself out there again!

A client of mine told me this week that I was the WORST speaker among all of the speakers on his team!

By this, he means that I have crutch words, and UMMMS and AHHHHS.

I used to be a decent vocalist, but I stopped doing it and now I can’t sing!

I used to be a decent programmer, but now I can’t program!

The list goes on and on.

If you don’t use it you lose it!

So what happens when you wake up one day and discover that you can’t do what you used to do so well?

One option is to start again.

This isn’t the first time that I stopped doing something for a decade.

When I was a teenager, I used to write original songs.

Then I stopped for a decade or so.

Then I picked up the guitar again and started writing songs.

It ended up being the most productive songwriting part of my life.

The good news is we can start again.

It’s a choice.

I’m cranking up my speaking and interviews now because I need to get the word out about the movie as we release it.

I’ve approached a couple of friends to ease my way back in.

As I do it, I’ll get better.

What’s the other choice?

If you don’t use it you lose it!

All the best,


Ken McArthur

Best-Selling Author and Producer

The Impact Factor Movie
The Impact Masterminds

P.S. By the way, if you want to be the first to see the movie, you can lock that in right now!

About Ken McArthur

Ken challenges us to realize we ALL have an impact – whether we want to or not – on thousands of people who we touch in our day-to-day lives by demonstrating that simple things make a HUGE difference. The popular host of a series of live events that bring together top-level marketers, entrepreneurs, business owners, corporations and non-profit organizations to create multi-million dollar joint venture relationships – he creates incredible, intense impact for product launches and multi-million dollar profits in surprisingly short timeframes. Regularly asked to speak at leading marketing events, he has managed product launches ranked in the top 400 sites on the Internet. Ken McArthur is also the creator of AffiliateShowcase.com, a pioneering affiliate program search engine and directory system and the founder of the MBS Internet Research Center, which conducted the world’s largest survey ever attempted on the subject of creating and launching successful information products. Not satisfied to concentrate entirely on large organizations, Ken also works with select individuals to help them create a decent living utilizing the power of the Internet. Ken was the official mentor for Sterling Valentine as he took his launch from ZERO to over $100,000 in less than 8 days. Ken and Sterling documented the process as a “proof of concept” for Info Product Blueprint a massive home study course that is the “bible” of info product creation. Ken offers top-level coaching and mentoring programs designed to help individuals, corporations and non-profit organizations reach masses of people using the techniques, tactics strategies and systems that he has developed specifically to help people spread their ideas, products and services around the globe.

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