This much is a fact.
You know in your heart that you are better than average, but at some point you felt left out, left behind, un-cool or even stupid.
You’ve been embarrassed or felt foolish. You’ve been on the short side of a losing argument.
Maybe you felt incompetent, weak, impotent and looked down upon.
Maybe you felt the emotional pain of being unwanted, pitied or gossiped about.
These feelings are all too familiar to you.
If you think about it for even a moment, those feelings come rushing back and you know it’s true even if you don’t want to think that way anymore.
At some point, your anger has gotten the best of you.
You weren’t just irritated. You were mad.
You hurt someone, and for at least a moment it felt good.
But you knew you could be better than anger and revenge.
You tried to do something better and in the process found you really aren’t living ALL of the life you hoped for.
It isn’t fair and it isn’t right.
Your life has had more than it’s fair share of pain.
You should be able to have peace, love and harmony in your life.
You believe there are secrets you haven’t discovered.
You know information has been kept from you.
Sometimes it seems as though there are conspiracies all around you.
You have a sense of how much you don’t know and life seems so mysterious, because some people seem to have superior or unique powers.
You have been looking at the unexplainable as a way to live the life you hope for.
You worry about the future even when you are doing well.
You worry about change, about your health, about losing the important things.
You regret the opportunities you’ve missed.
And you want more.
You know that you need more to be able to have the impact you want to have.
More knowledge, more insights, more resources and yes more money.
You are right.
There is something crucial you need to know and I’m pretty sure you missed it.
Maybe you’ve heard it, but it just passed through.
It was shrugged off, not worthy of your time.
Here’s one more fact about you.
You want to be significant.
You want your time here on earth to matter.
And you have so much to give.
That’s important, because there’s one more hard fact to tell you.
You can be lonely, hurt, angry, depressed, confused, incompetent, weak impotent, pitied, left out and left behind. You can even be stupid, foolish or un-cool but still …
It’s codified in McArthur’s Law and it’s a proven fact.
“You make a difference whether you want to or not.”
You touch the lives of thousands of people over the course of a lifetime and you impact those lives for better or worse.
Even if you don’t want to — even if you do nothing.
So you have a choice.
You can do nothing and impact thousands even if you don’t want to or you can do something simple and impact millions.
You have a choice.
You can destroy people in all the horrible ways people have inflicted pain on others over the centuries — you know what that means.
Or you can resolve that you will have a positive impact on everyone you touch.
What you can’t ignore is the fact that you make a difference.
That’s McArthur’s Law and it’s just a fact.
But there really is a secret and that’s what I call “The Impact Factor.”
You WILL make an impact either way, but “The Impact Factor” is what makes that impact exponential.
Art, science and technology combine in ways you can’t even imagine or fully comprehend to spread the magic.
That’s the real secret.
It’s the blueprint for taking one small action and making it impact in an infinite loop.
The RESET for the journey of the rest of your life starts now because working together we can do so much more than we ever could alone.
Don’t miss the adventure.
All the best,
Great article Ken!
Thanks so much!