Impact Manifesto Short Film: Pre-Production Materials


These materials are for pre-production use for The Impact Manifesto Short Film Project.

Mass-audience engagement expert Ken McArthur is on a mission to assist local non-profit organizations in building awareness for their good work while meeting – and exceeding – their 2015 fundraising goals. To successfully achieve this objective, McArthur and his team of cinematic experts, will begin filming on The Impact Factor Movie with a simple message,“You make a difference whether you want to or not.”

According to the National Philanthropic Trust, $241.32 billion was given by individual donors in 2013, a number representing 72% of the total of charitable contributions.

One of the non-profits to benefit from Mr. McArthur’s film endeavor is local resident Sean McCollough’s Young Eagle Entrepreneurs Program. This live, hands-on apprenticeship program prepares deserving young men and women around the world to be productive and respected members of society through business ownership and mastery. Other non-profit organizations interested in becoming recipients of this effort are encouraged to contact Mr. McArthur.

McArthur’s impact message has carried his success through decades as a change-maker, personal mentor, and best-selling author. “We impact thousands just by existing,” McArthur advised, “and we each carry within us the ability to have immeasurable impact on the people around us. This movie will capture my direct ethos: why not make your influence a positive and powerful one?”

Phase One of the production will begin as a short film to showcase McArthur’s world renowned Impact Manifesto. A full-length feature film will follow titled, The Impact Factor Movie. The actors and production crew include members of The Philadelphia Filmmakers’ Meetup group.

The Impact Manifesto is a narrated short film with a goal is to create as high level production values in the short time available on a zero budget production within four days of location shoots.

The only sound to be recorded on location is ambient sound.  There is no dialog in the film.

The script is based on “The Impact Manifesto: You Make A Difference Whether You Want To Or Not”  which was selected for publication by Seth Godin’s brainchild “Change This.”

Seth Godin, Hugh MacLeod, Brian Solis, Jason Fried & David Heinemeier Hansson from 37signals, Guy Kawasaki, Chris Anderson, Jay Conrad Levinson, Tom Peters, Malcolm Gladwell and Robert Scoble all had manifestos featured on ChangeThis.

Impact Manifesto Script in PDF Format

Potential Locations

The original Impact Manifesto was set on the campus of Harvard University, but we’ve modified the locations and script to produce the short film in the spring.

Let’s work together.

All the best,

Ken McArthur