Marketing


SOMETHING TO THINK ABOUT: Moments of Excellence.

Every so often, I try to take my expectations up a notch in an endless quest for excellence. The first time I really discovered how far I could take excellence was when William L. Belan, who was on the committee approving the written analysis for my Master’s Project told me […]


If you don’t use it, you lose it.

I’ve been an international speaker for over a decade now and been interviewed hundreds of times on podcasts, radio, and television, but if you don’t use it, you lose it! For the last couple of years, I’ve been turning down interviews and speaking engagements to focus on finishing The Impact […]


I’m about to get a lot of negative feedback.

Why? Because I’m going to be starting to put myself and my biggest project (The Impact Factor Movie) on the firing line. Note: I’m not saying I won’t get lots of positive feedback! I already have received wonderful comments and that won’t stop! Many people are going to LOVE this […]


Season Two – Episode One – Shonda Rhimes, Year Of Yes, and Unconventional Values 2

Behind the scenes of the creation of three movie projects collectively known as The Impact Factor. This episode talks about Shonda Rhimes, and her book “The Year Of Yes”, the instant New York Times bestseller from the creator of Grey’s Anatomy and Scandal and executive producer of How to Get Away With Murder as Shonda shares how saying YES changed her life, the fear of saying yes and unconventional values.


Guidelines for Viral Video Success

THOUGHTS ON VIRAL VIDEOS … Videos (especially viral videos) are HARD. Like most things it’s a good idea to really take a hard look at what has worked with a detached eye and an engaged brain. You can find models that have worked and adapt them to your personal message. […]


How Much Should I Invest in My Business?

If you are running a successful business, how true are these statements for you on a one to five scale? (Five being absolutely true.) 1. I have more leads than I can handle. 2. I have solid valuable products and services to offer right now. 3. I get very high […]


Two Priceless PDF Files and a Free New Viral Service To Spread Them

Dr. Sami Fab has been a treasured friend for many years and one of the fascinations we share is a love of viral marketing. Now Sami has created a brand-new FREE viral service that can help you spread articles, tips, resources automatically that has a powerful, personal approach to getting […]


The Power of a Mastermind

Ben was special, because at the age of 21 he organized a group of friends to provide a structured form of mutual improvement — not a typical interest of 21 year olds. The group, initially composed of twelve members, called itself the Junto. Ben was an outgoing, social kind of […]


It’s AWFUL news, “but, surprisingly upbeat!”

In Kate Hudson’s movie, “How to Lose a Guy in 10 Days,” Samantha Quan throws out ideas for articles in the magazine, “Composure” that include subjects like Botox disasters, but always ends her suggested topic with the assurance that the article will be “surprisingly upbeat!” That’s the way I feel […]