Seth Godin says, “All you need to make a living is for four thousand to adore you. And you need forty thousand to be a hit. That’s forty thousand out of four billion! Those are really good odds!”
Five Easy Steps …
1. Spend More Time Finding, Less Time Convincing!
Spend less time trying to sell people who don’t care about you and more time trying to find four thousand people who will adore you.
At the risk of sounding a bit self-centered and callous, instead of trying to convince people to like you, why not just go looking for the people who will naturally like you.
2. Accept the Fact – Most people won’t like you for this!
- Don’t try to fit in.
- Stand for something.
- Be the person you are.
- Don’t try to sneak by.
TRUE: Most people in the world aren’t adored by most people in the world, so get over it and be adored by the people who will love to adore you.
3. Be LOUD about who you are, the value you bring and what you believe to be true.
Now is not the time to hide in the corner, because people WILL pass you by without noticing. Now is the time to put it all out there warts and all and just be the very best YOU that you can be.
4. LISTEN to what people who adore you are saying.
Your new fans will tell you exactly what they adore about you. Listen to them and you can understand the real value that you bring to them and even more importantly who THEY are and what THEY want.
5. SEARCH for groups of people who share those desires.
People who share the values, desires and attitudes of your fans, will naturally adore YOU. All you need to do is FIND them.
DON’T WORRY! They aren’t hard to find. They are clumped around people that you like, admire and adore. Connect with them, because they will adore you too!
All the best,